The term domain authority is widely used these days and most SEO experts emphasize the importance of domain authority and the tips to increase it.
The question is why we are so caring about domain authority.
The answer is simple and realistic because Google Page Rank is the measure of only a few factors including do follow Quality backlinks while in domain authority there is more to say and concern.
Before proceeding further let’s see what domain authority is..?
What is Domain Authority?
Moz has introduced this terminology and according to them:
According to Moz, authority numbers are high-level metrics that attempt to answer the question “How strong are this page’s/site’s links in terms of helping them rank for queries in Google.com.
In other words, DA is the Search Rankings score of any page or website.
it means if your blog has high Google PR, good numbers of backlinks, and Alexa rankings are around hundreds or even thousands then chances are there that it has good search rankings and hence domain authority too.
Factors affecting the Domain Authority (DA):
Although there are many things that may affect and increase domain authority, the important ones are here below:
- Domain age and Domain Popularity
- Domain Size including subdomains
- Domain History in terms of Spamming
- Alexa Traffic Rankings
- Google Page Rank
- Social Media Impact
- Number of inbound and outbound links
- Frequency of article submission
- Articles indexed
- Forum Participation
- Directory submission
and a lot more to list.
How to Check the Domain Authority Of a website or blog:
There are a lot of ways that can be used to check the domain authority, most of them can be found by searching “how to check domain authority”, but just for convenience Moz Firefox and Chrome adds on can be used. Other detailed websites to use for this purpose are open site explorer and Moonsy
The ideal domain authority should be between 60-80, but if your blog has 36 or above then Google and other search engines will give importance to your blog and will surely increase your search rankings.
6 Tips to Increase Domain Authority:
So start working to increase domain authority by following the tips given below.
1-Domain Age and its Popularity:
The old domain is a symbol of trust.
So if your domain is registered more than 4 years ago then web domain authority might be will be high.
So a new webmaster may purchase an old domain and refurnish it with quality content, making it popular to rank higher. So if you have an old domain then you are already a plus if not then you need not worry and proceed further.
2-Frequence of Quality Content:
No doubt content is king and writing quality content enriched with long-tail keywords is the best sure to get listed and increase domain authority, for this frequency (schedule of posting) of quality content should be considered.
Backlinks are not only important to increase Google PR but also to increase domain authority, one link from a high PR blog is far better than many links from PR 0 blogs, so try to increase backlinks but how…?
- Do guest posting on high PR niche-related blogs
- Do article submissions in famous directories.
- Interlink your old posts
- Do blog commenting but avoid spamming
- Link diversity with unique blogs or websites
Read More: How to increase backlinks
4- Focus On Social Media Activities:
The recent updates in the Google search algorithm consider social media as the major source to measure search rankings and domain authority.
So the more bloggers actively involved in social media activities the more chances are there to increase domain authority.
Start today and involve in activities/discussions on famous social media like Google Plus, Twitter, Facebook & Linkedin and have more reflection of your blog and hence domain.
5-Increase Alexa Rankings:
Alexa traffic rankings are the most efficient way that most publishers are using to check the website’s popularity.
So having Alexa rankings less than hundreds or thousands is better to get good search rankings.
Read More: Increase Alexa traffic rankings in simple steps
6-Increase Google Page Rank:
Too much is written to increase Google PR, but now it is the factor that may affect the domain authority, so focus to increase Google page rank.
It is your turn:
I know there is more to say, so contribute with your ideas and let help others to increase domain authority.
10 thoughts on “6 tips to increase Domain authority”
Great Post Indeed!
But recently I have heard that, the algorithm used by Moz to calculate Domain Authority is dying and giving many false results. Many bloggers are saying that, blogs Penalized by Google has High Domain Authority.
So, My question is, Is it correct that, DA is dying? or it is just a to keep spammers away from Domain Authority?
No,The DA is still alive. But its ranking factors are changing due to change in algorithm.
great Posting Mr Rafaqat, you explaining any more that i need about How to increasing DA for our website, great posting and very originally I get it here, Thanks Alot for your sharing.
thanks for your admiration.
There are so many ways to increase DA and you have presented a complete post by letting us know about all the intricacies. From directory submission, social media promotion to backlink etc, you have mentioned all. Thanks for sharing it.
thanks Afzal,as for concern about the domain authority,it is the future concerning idea to rank a website.
Hi there! I know this is kind of off topic but I was wondering which blog
platform are you using for this website? I’m getting tired of WordPress because I’ve had issues with hackers and I’m looking at options for another platform.
I would be awesome if you could point me in the direction of a good platform.
I am using WordPress,but when talking about issues and hackers then you have to work on it by using Good and secure hosting along with theme and some good plugins like better WordPress security etc.
Thanks for sharing such important info. I think now its important to increase domain authority.
of course because recent updates in Google Algorithm has induced the publishers and bloggers to think over this aspect also.